14-Oct-15 08:01 ET
TripAdvisor and Priceline (PCLN) announce PCLN will participate in TripAdvisor’s instant booking platform (66.69)
TRIP & PCLN announced PCLN’s online travel brands will participate in TRIP’s instant booking platform.
- Development work has already begun to support the integration of Priceline Group hotel properties, which are expected to be available on the instant booking platform soon.
- With instant booking, travelers will be able to see Booking.com-branded hotel listings and can simply click on the “Book Now” button to book on TripAdvisor directly.
Buys TRIP 75.65. Target 93.00