14-Oct-15 08:01 ET
TripAdvisor and Priceline (PCLN) announce PCLN will participate in TripAdvisor’s instant booking platform  (66.69)

TRIP & PCLN announced PCLN’s online travel brands will participate in TRIP’s instant booking platform.

  • Development work has already begun to support the integration of Priceline Group hotel properties, which are expected to be available on the instant booking platform soon.
  • With instant booking, travelers will be able to see hotel listings and can simply click on the “Book Now” button to book on TripAdvisor directly.

Buys TRIP 75.65. Target 93.00

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